Step #8: Promote Affiliate Products
Now that we’ve gotten all the mushy stuff out of the way, here’s a huge tip…. DON’T BE AFRAID TO ASK FOR THE MONEY!!
So many people grow very timid when building a list or following, and feel as though any type of promotion that has an offer for people to buy something from them will damage the relationship. The truth is, people actually want to know things like, what tools your using, the products you purchase and the people you follow.
I can recall times when I’d follow people and constantly ask myself “how did they do that?”, “what tools does he use to do this?”… It was almost a gift when people that I’d follow would share their “purchases” with me.
And the bottom line is this, you’re looking for people that are buyers, not information hoarders, so if people unsubscribe because they don’t want you to pitch them anything, then great….celebrate!! You don’t want those people on your list anyway. They’re dead weight, and they’re the kind of folks that make you think
you’re not doing enough, when in actuality, all they want is more, more, more with no intentions of doing anything with the information!
Buyers are your best friends, and you want a list full of them. Promoting products every now and then is fine. Just follow the rules on these specific reminders to make sure you promote with balance:
- Never pitch or promote your product in the first initial introduction. This can be a huge turn‐off and it doesn’t make room for you to build a relationship with your audience. Unless they opted in to a site that specifically indicated that they’d be updated on products and services, be sure to mix in valuable content in between the sales pitches.
- Keep your subscribers engaged – if you chose to send out a sales pitch of an email, use a story or some form of engagement to get their attention before just begging them to buy your product. I’ve seen people be flat out honest an say “look, I can win an Ipad if x amount of people click this link, so I’ll do this for you if you do that”… people will appreciate honesty, but don’t make this type of thing a habit. Use storylines, examples and things like that to incorporate your pitch, but use the story as an example of how this item helped or enhanced your business.
There’s obviously tons more that I can tell you but the bottom line is to respect your audience while providing value through the services and products that you offer. Pay attention to other pitch emails that people send, and swipe the styles of those that you like!
Either way, the more you practice, the better you’ll get at it so don’t let the fear of messing up keep you from taking action.

No comments:
Post a Comment